Make it rAIn
The cheeky cheat sheet for turning sales stress into revenue flow—with street-smart tactics, a splash of AI, and a lot of heart.
Got Revenue Pressure? Good.
If you're under pressure to generate revenue—as an entrepreneur, seller, marketer, or any sort of rainmaker—this is your new favourite corner of the internet.
Welcome to Make it rAIn: your no-fluff playbook for mastering the art of sales and marketing, powered by human grit and sprinkled with AI magic. Whether you’re building an empire or selling your first gig, you’ll find real strategies, sharp tools, and a community of doers who live for the thrill of moving product and creating value.
Why You Might Want to Stick Around
I’m not here to help you escape the grind. I’m here to help you love it.
Because when you’re toiling with purpose—when you're trading your wares with flair—work becomes creative, fulfilling, even joyful. I've spent decades in the trenches of sales and marketing, from the corporate halls of Microsoft to the entrepreneurial wilds with Blacfox. I've doubled a $250 million business in under three years, among many other growth wins. Through it all, I’ve seen one truth rise above the rest:
People thrive when they trade their ware. When their work is valuable enough for customers to pay for it. Not just for the money—but for the dignity, freedom, and creative power it unlocks.
That’s the energy behind this Substack. I believe meaningful commercial engagement is one of the world’s greatest underutilised medicines—economically, emotionally, even socially. This isn’t about chasing passive income fantasies. It’s about becoming so good at creating and exchanging value that your work liberates you.
While my professional background is largely in B2B tech marketing and sales, this is just how I’ve expressed my passion for the art of the trade. This community isn’t limited to that niche. Here, we’ll explore all things marketing and sales across industries.
What You’ll Get: Tools, Tactics & Trade Secrets
Here’s what to expect every Tuesday in your inbox:
Battle-Tested Playbooks: Real strategies to sell smarter and scale faster.
AI as a Force Multiplier: Tools and use cases that dramatically amplify your hustle.
Mindset & Momentum: Mental models, productivity hacks, and rituals for staying in the game.
Customer-Centric Insights: Tips to build experiences people want to buy into.
Positioning Power Moves: Messaging that magnetises the right buyers.
Free-Only—By Design
No paywall. No FOMO. Just real value.
Why? Because I want this community to help shape what comes next. We’ll build the premium layer together—deciding what should stay free, what’s worth paying for, and how we can create something that makes everyone feel richer for being part of it.
This Ain’t Just Sales Advice
This is about freedom.
Economic freedom. Creative freedom. The kind that comes from knowing you can make something real and get it into the hands of someone who values it.
We’ll laugh at the flops, toast the wins, swap war stories, and talk shop—from the sacred craft of cold emails to the policies that shape our markets. Because the art of commerce isn’t just about transactions. It’s about transformation.
Let’s Get Rolling
If you're ready to sell smarter and live without limits, hit subscribe. Let’s turn your ideas into income and your pressure into power.
This is Make it rAIn—and you’ve got a front-row seat.
See you Tuesday,
KG